Sync Ride

There were a number of Sync promotional vehicles on the floor. There were dedicated „orange shirt“ Sync product specialists, and our gal gave us a very through walkthrough of the product. Basically, Sync is an integrated music/phone voice control system. It has internal memory, and I can say that it is really intuitive and works great.

The product is pretty exciting to see in lower end cars like the Focus, a cheap option at the mid $300 level, and it was very well presented on the floor.